Standard Chartered Bank Launches “Jaguza” Deposit Campaign to Promote Savings and Reward Loyal Customers

From L-R, Paul Sefa Badu, Head of Wealth and Retail Banking, Chartered Bank Uganda CEO, Sanjay Rughani and Lydia Nakamya, General Manager for Affluent Banking and Wealth Management during the tape cutting at the launch

Standard Chartered Bank Uganda recently launched an exciting new deposit campaign, “Jaguza ne Standard Chartered.”

The campaign aimed at encouraging a savings culture and rewarding loyal clients with attractive prizes, including shopping vouchers, premium home appliances, and an all-expenses-paid trip to Dubai.

The campaign officially kicked off on July 1st and will run until September 30th, 2025. It targets both new and existing customers with savings, current, and term deposit accounts in local and foreign currencies.

Save and Win Big with Standard Chartered

Clients participating in the “Jaguza ne Standard Chartered” campaign will earn entries into monthly prize draws for every UGX 1 million deposited and maintained in their accounts.

The bank will reward lucky clients with high-value home appliances such as smart TVs, refrigerators, microwaves, cookers, and washing machines, along with shopping vouchers.

In a move to promote digital and card-based transactions, clients will also stand a chance to win monthly shopping vouchers for every 10 debit card payments made at point-of-sale terminals or through e-commerce platforms.

Those who maintain UGX 100 million in their accounts during the campaign period will qualify for the grand prize draw. Five lucky winners will be selected to win a fully paid trip for two to Dubai.

A Commitment to Customer Value Despite Strategic Shift

Speaking at the campaign launch held at the bank’s headquarters in Kampala, Standard Chartered Bank Uganda CEO, Mr. Sanjay Rughani, reaffirmed the bank’s long-standing commitment to the Ugandan market.

Standard Chartered Bank Uganda CEO, Mr. Sanjay Rughani speaking at the campaign launch held at the bank’s headquarters in Kampala.

“As Standard Chartered, we continue to invest in innovation, customer experience, and economic transformation,” Rughani said.

“Despite our recent announcement to exit our Wealth and Retail Business, I want to assure our clients, partners, regulators, and the general public that we remain firmly committed to this market,” Rughani urged.

He emphasized that Uganda remains a strategic priority and that Standard Chartered will continue to operate in the country as a corporate and investment bank, ensuring a smooth transition for retail customers.

Celebrating Clients and Promoting a Savings Culture

Paul Sefa Badu, Head of Wealth and Retail Banking at Standard Chartered, highlighted the importance of cultivating a culture of saving.

“We are excited to offer this deposit campaign to clients across our business, personal, and affluent banking segments,” he said. “Saving requires planning and unlocks financial security. This campaign is a way for us to reward clients for trusting us with their financial journeys.”

Paul Sefa Badu, Head of Wealth and Retail Banking at Standard Chartered.

He noted that the bank’s campaign is also intended to educate and incentivize people to build a savings discipline, ultimately leading to greater financial independence and peace of mind.

Driving Affluent Growth Through Innovation and Trust

Lydia Nakamya, General Manager for Affluent Banking and Wealth Management at Standard Chartered, underscored the bank’s strategic focus on growing its affluent banking segment.

“We continue to invest in digital infrastructure, innovation, and client-centric solutions,” Nakamya said. “To grow the affluent segment, we must grow with our clients’ wealth. This campaign is one of the many ways we’re empowering our clients to expand and secure their portfolios.”

Lydia Nakamya, General Manager for Affluent Banking and Wealth Management at Standard Chartered, speaking during the “Jaguza ne Standard Chartered Bank” launch.

She added that Standard Chartered Bank is positioned as the ideal partner for individuals seeking to grow and protect their wealth through personalized financial solutions and expert guidance.

A Digital-First Approach for the Modern Ugandan Client

Standard Chartered Bank Uganda remains one of the country’s leading digital banks. The institution is known for its customer-first approach, innovative digital banking platforms, and seamless banking experiences.

Through the “Jaguza ne Standard Chartered” campaign, the bank not only reaffirms its relevance in the evolving banking landscape but also positions itself as a financial partner that celebrates, rewards, and grows with its clients.

Banking Made Rewarding

With the “Jaguza” deposit campaign, Standard Chartered Bank Uganda is turning everyday banking into a rewarding experience. From household appliances to international travel, the initiative is set to boost customer loyalty while reinforcing the importance of saving and smart financial behavior.

As Uganda’s banking sector becomes increasingly competitive, campaigns like these showcase how banks can retain and grow customer engagement by offering real value and meaningful rewards.

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